Written by Crystal Chisholm
Photos by Jerome Dorn
For the final time this year, Bronner Bros. transformed Atlanta’s Georgia World Congress Center into a vibrant playground for hair enthusiasts, makeup artists, and beauty supply vendors for their bi-annual International Beauty Show. As the world’s largest beauty show, Bronner Bros. has brought people from every corner of the globe for the last 71 years to celebrate and share all things beauty. Attendees indulged in 3 days of beauty classes, live hair demonstrations and over 300 vendors showcasing unique and industry-dated supplies and tips.
As a long-standing tradition, Bronner Bros. International Beauty Show has crafted both an educational and entertainment element, creating a fulfilling experience for show-goers. This year, industry experts such as Terrence Davidson, Deshawn Bullard, and Mimi Johnson hosted informative panels on makeup, hair loss, and business development.
Saturday evening entertainment kicked off with a comedy show, where comedian JJ Williamson opened for social media sensation Jess Hilarious, who filled the room with laughs before August Alsina hit the stage to serenade the crowd.
In addition to an array of celebrity appearances, the weekend was filled with exciting hair and barber competitions yielding some of the best and brightest stylists the industry has to offer.
This year was a hit, but we look forward to a bigger and better show as Bronner Bros. prepare to leave Atlanta for the first time ever to hit New Orleans March of 2019.