Events
York Promotions Partners w/ Top Promoters for The Atlanta Peach Fest, Atlanta’s First NYE Immersive Art & Lifestyle Experience at Underground Atlanta
ATLANTA – This New Year’s Eve, even though the Peach Drop has been canceled by the City of Atlanta, a new festival is taking its place at Underground Atlanta – Atlanta Peach Fest.
Organized by York Promotions, people can expect to be entertained and to ring in the new year with music, art and a countdown to fireworks at midnight. The iconic and historic nightlife destination will feature Atlanta Peach Fest inside its event hall located in Underground.
Geared towards music and art lovers, creatives and the young at heart, organizers are expecting a few thousand people building on the popularity of their First Fridays. Tickets for Atlanta Peach Fest can be purchased online, by following this link or checking Underground Atlanta’s website.
Key features of the themed event are a toast at midnight, six immersive activation rooms, DJs La Bonita, Yung Fro and Teflon, 20 food and merchandise vendors, plus a red carpet and VIP experiences. This event will also feature carnival games, a NYE resolution wall, stilt walkers, poetry, live music & curated art exhibits.
“Atlanta is a city of love and a city too busy to hate, at York Promotions we specialize in out of the box, immersive experiences that engage all 5 senses, we have a soundtrack supplied by some of the top DJs in the country, art by some of the best and brightest in the industry and we look forward to seeing the city come down to The Gallery inside Underground Atlanta for the only immersive art infused NYE celebration in the city, the all new Atlanta Peach Fest” – Ais York – Founder of York Promotions
Event Details: New Years Eve Peach Fest
Date: Sunday, December 31, 2023
Time: 8 p.m. – 3 a.m.
Where: The Gallery located inside Underground Atlanta, 50 Upper Alabama ST
Parking: Rideshare and public transit on MARTA are highly recommended as parking is very limited. Organizers are working with the Atlanta Police Department to provide a safe environment for the celebrations.
Ticket Price: There’s a range of ticket prices. Early bird admission tickets start at $20 + taxes and fees, while the VIP Platinum Package is as much as $1,200.
Promoters: In addition to York Promotions and Underground Atlanta, Peach Fest is a partnership with Von The Promoter, K. Botchey, No Sleep Entertainment and Derty Work.
SOCIAL MEDIA
Social Media Handles: @yorkpromotions @underground_atlanta
Social Media Hashtags: #nyepeachfest #theundergroundatlanta
ABOUT UNDERGROUND ATLANTA
Underground Atlanta has long been the cultural heart of Downtown Atlanta. With historic roots dating back to the 1900s, this arts, entertainment, and retail district spans multiple levels and four city blocks. In 2020, Lalani Ventures purchased Underground with a vision to restore and revitalize this iconic destination. Bordered by Pryor, Central, Wall, and Alabama Streets and connected to the Five Points MARTA, Underground Atlanta is a central, accessible space that will house local restaurants, entertainment and exhibition spaces, and galleries with a special focus on immersive art experiences. With a new and visionary team at the helm and the support and enthusiasm of the Downtown community, Underground will once again reflect and enhance the vibrancy of the city we call home. Follow along on Instagram, Facebook and Twitter.
About York Promotions:
York Promotion produces more concerts, sells more tickets, and connects more brands to music than anyone else in the world. Once you take a look at our global live entertainment platform, you’ll understand why we’re the market leader across all three of our core industries. We pride ourselves on Curating culturally relevant and purposeful driven events around the country and abroad. We also pride ourselves on working with great people to bring these new age events to life on stages and in parks and venues around the world. Whether it’s a private event to festivals and even circuses, we do our best to bring the best, and to do so with a moral purpose.
Ready for an unforgettable New Year’s Eve? 
We’re days away from 2024 and the Atlanta Peach Fest is the place you need to be to ring in the new year! Join us for a night of immersive fun where you’ll be able to dive into six unique activation rooms, dance the night away with @djlabonita, @djyungfro259, and @realdjteflon, and savor some goodies from 20+ vendors! VIP experiences, an NYE resolution wall, carnival games, stilt walkers, live music, poetry and curated art exhibits all await so grab your tickets today at @atlantapeachfest. Let’s make memories together! 
#AtlantaPeachFest #nyepeachfest #NYE2024 #LegionOfDope
@yorkpromotions @underground_atlanta
